Continuous improvement and growth. Our service ethic is built around being the very best partner to our clients.
Frequently Asked Questions
What social media networks should I be using?
It depends on your audience, but it’s recommended that you incorporate Youtube, Facebook, Instagram and LinkedIn into your content marketing strategies. These platforms have great reach, and convert brand awareness to revenue for your business.
Don’t discredit snapchat either. Snapchat business accounts are easy-enough to manage, and profitable if your target demographic are ages 16-35.
What is SEO?
SEO embodies techniques, tools and strategy that allows the information you publish on your website to be discovered, improving and maximising reach. Your web content is later ranked against similar websites on search engines like Google, Yahoo!, Bing etc.
Keywords and phrases are the bread & butter to SEO, and this works cohesively with your webpage content.
Do I need SEO?
Yes. Search Engine Optimisation, commonly known as SEO, is your ticket to the races. Without it, your business is not even competing amongst your direct competitors online.
How long does it take to see results?
If you haven’t been competing in the online world, you’re likely to see results immediately through paid advertising strategies (PPC). Established businesses can measure brand awareness through sales conversion online and/or the increase of foot traffic to physical stores.
It’s important to understand your long term goals. Whilst immediate results are great, they may not be profitable in the long term. Curating your best content and implementing a yearly strategy that encompasses all elements of marketing is the best way to achieve longevity and profitability.
What is Digital Marketing? How is it different from Regular Marketing?
Digital marketing, widely referred to as inbound marketing, is the strategic placement of content, offers and communication in the online world.
Outbound marketing is the original form of traditional marketing. We associate outbound planning activities with events, direct mail, print and TVC/Radio advertisement.
As customer experience is as important as ever, it’s important to focus on campaigns that can align both outbound & inbound strategies.
What are the best ways to optimise my site?
Creating content based on information your customer’s tell you. You can find this information via quantitative analysis of your customer loyalty and your purchased services/products. Compare these results with total trade area census information for your surrounding areas and adjust your content accordingly to appeal to your audience.
What sort of results can be expected out of the SEO campaign?
More Traffic = More Brand Awareness.
More Brand Awareness = More Purchases.
We also offer complimentary online audits of your business.
Arrange a meeting today and let us know how you take your tea or coffee. We’ll have it ready for you when you get here.
How much does your services cost?
Cost is estimated based on the size of your business, your needs, and contract length with us. Entry level packages start at $500 per month.
Do you send reports?
Yes. Reports are generated weekly and monthly by our team of analysts. We also offer 24/7 access to your very own business dashboard. This allows you to track all online data in real-time.
How Long Does it Take to Rank?
If you’ve got the resources, you can rank quickly. It really comes down to how helpful and accurate your information is. Great video marketing and domain authority really propel your business into the swing of things.
PS: Domain authority is when your online content is shared via credible websites. For example; If a company like Woolworths, Nike, or Commonwealth Bank were to share a link to your content, on any of their pages, this would sky rocket your ranking drastically.
DO YOU OFFER FREE DIGITAL MARKETING AUDITS?
Yes. We offer a complimentary & comprehensive online audit. Contact us via firstname.lastname@example.org or 02 9641 6603.