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As we have discussed in a previous GYA blog article, apps are popular digital tool used by entrepreneurs and business owners to kickstart or enhance their business model. Over the past decade, apps have consistently increased in popularity. There are more than two million apps currently available for download on the Apple App Store – and downloads are taking place across the globe every second. Strategic app development is a hugely trending topic! We’re sure that you have pages of apps...

Apps are immensely popular. That’s a fact. Currently, it is estimated that over 400 million apps are being downloaded across the globe every day. That means thousands of apps are being installed onto devices every single minute. Yes, really – thousands! If you are a smartphone user, we’re certain that you already have plenty of useful apps downloaded onto your device. The simplicity, accessibility and convenience of apps means they are much loved by all people in society. It’s no surprise that...